Geetha Arts : The Power House Of Tollywood

Geetha Arts : The Power House Of Tollywood

Geetha Arts, the film production company started by Allu Arvind, in 1972. Over four decades, this company is running successful and bringing out quality movies to the market.

11 months ago | By mohammed imran

Geetha Arts, the film production company started by Allu Arvind, in 1972. Over four decades, this company is running successful and bringing out quality movies to the market. From the first hit Subhaleka to the recent blockbuster Ala Vaikunthapurramuloo, Geetha Arts banner never compromised in the quality of making films, and so they are enjoying productive results.

From the past five years, this banner did not face a single non-profitable movie. Geetha Arts is known to give the career-best hits to out heroes. In 2009 itself, they produced the magnum opus Magadheera under the direction of SS. Rajamouli and expanded the market of Tollywood in worldwide. With this movie, Mega Power Star Ram Charan's craze and the market has gone to sky-high. The movie broke all the existing records that time and stood as an all-time industry hit.

In 2015, a new venture started in the compounds of Geetha Arts in the name of GA2 Pictures with Bunny Vaasu as the key person. They started collaborating with UV Creations and giving several blockbusters from then. GA2 Pictures' first film was Bhale Bhale Mogadivoy starring Natural Star Nani and Lavanya Tripathi, directed by Maruthi. This movie became a blockbuster giving second life to Nani. It was the highest collected movie in the career of Nani and also one of the highest in that year.

In 2016, GA2 Pictures did two movies featuring Vijay Deverakonda, and both were blockbusters. Vijay's Geetha Govindam movie was a surprise for the movie lovers and the critics for the revenue it made at the box-office. It was a dream run for many star heroes, but Geetha Govindam achieved it and took place in the list of top 10 movies of all time. The very same year, Taxiwala released and collected a profit of more than 50% for the budget they put on that movie.

Supreme hero sai Dharam Tej was very determined to score a solid hit from the past few years, and it was accomplished at the end of last year with Geetha Arts. He did Pratiroju Pandage under Maruthi directorial, and this movie became super hit. Pratiroju Pandage was the biggest hit in the career of Sai Dharam Tej, and also in Maruthi's beating Bhale Bhale Magadivoy.

There will be an extra care if a movie is being made with Allu Arjun under Geetha Arts. This banner gave many super hits to Arjun, and the most recent one is Ala Vaikunthapurramuloo. In 2016, Allu Arjun did a movie Sarrainodu with Allu Aravind being the producer. That movie stood as the biggest hit in the career of Stylish Star. Then they came up with Ala Vaikunthapurramuloo with Trivikram Srinivas being the director.

Ala Vaikunthapurramuloo movie was produced by Geetha Arts in association with Haarika And Hassinee Creations. Though this movie released with heavy competition from Sarileru Neekevvaru and Darbar, it emerged as the Non-Baahubali Industry hit. Trade analysts usually say the only reason for the banner's continuous success is the mastermind Allu Aravind behind it.

Being more than 40 years in the industry, his experience matters always. His judgment towards the script and his planning in releasing a film are the key points for this endless super hits.

Very soon, Akkineni Akhil's fourth film is going to release from Geetha Arts. As they are giving super hits to all the heroes, let's hope Akkineni prince gets a breakthrough with this movie.

Written By: Narender Reddy

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